Norway is Crushing the Coolcation Game
Norway is leading the pack in the coolcation trend, with summer bookings to places like Bergen up a whopping 37% compared to last year. Travellers can’t get enough of Norway’s cooler coastal areas and stunning natural scenery. Bergen, with its postcard-perfect harbour and nearby fjords, is a dream come true for anyone craving a mix of urban charm and nature’s best. The endless coastline, dotted with adorable villages and dramatic vistas, is an outdoor lover’s paradise. Imagine fjord cruises, hiking trails, and fresh seafood feasts—it’s the ultimate coolcation package.
More Northern European Coolcation Hotspots (or should we say Coolspots?)
Sweden: From Stockholm’s cultural magnetism to the Swedish Lapland’s untouched beauty, Sweden has it all. Visitors can soak up the midnight sun, explore historic sites🕌, and lose themselves in the peace of the country’s vast forests and pristine lakes🌊. Picture this: checking out the Vasa Museum, island-hopping in the Stockholm Archipelago, and bunking down in an ice hotel in Jukkasjärvi. Epic, right?
Finland: If you’re a nature nut, Finland is your happy place🌃. The Lakeland region, with its interconnected waterways and lush greenery, is the ultimate escape. Helsinki, with its cool design scene and coastal vibes, is another must-see. Travelers can unwind in lakeside saunas, spot wildlife on safaris, and chase the magical Northern Lights.
Iceland: Iceland’s one-of-a-kind geothermal features, like geysers, hot springs, and volcanic landscapes, make it an unforgettable destination. Stunning waterfalls, black sand beaches⛺️, and the famous Blue Lagoon are just a few of the natural wonders drawing travellers to this island nation. Guided tours of the Golden Circle and whale watching in Reykjavik? Yes, please!
The Travel Biz is Adapting to the Coolcation Craze
The travel industry is all over the coolcation trend. Luxury tour operators and cruise lines are whipping up exclusive coolcation packages that showcase the unique experiences these cooler destinations have to offer. Travel agents play a huge role in promoting and arranging trips to these northern gems, making sure clients have smooth and unforgettable vacations. By offering well-planned itineraries, personalised experiences, and expert guidance, you can help your clients make the most of their coolcation adventures🛶.
Coolcationing is the newest trend in summer travel, serving up a refreshing alternative to the usual hot spots. Scandinavia, with its mild summer weather and breathtaking landscapes, is the coolcation capital🛶. Norway’s popularity boom, along with the allure of Sweden, Finland, and Iceland, shows just how hot (or should we say cool?) these destinations are. As a travel pro, jumping on the coolcation bandwagon and promoting these packages can give your clients unique and unforgettable experiences while helping them escape the heat🔥.
Until next time, keep exploring and stay savvy. This is Dylan from Europe Incoming, signing off. Happy travels and see you soon! ✈️🌍